CALL OUT TO DESIGNERS & FASHION STUDENTS
Enter Australia's Largest Denim Redesign Project + Competition. Hurry closes SUNDAY 27TH JUNE 2021
The story begins with General Pants Co. and their Denim Amnesty
“Because we care. Environmental responsibility isn’t just a trend. We’re working towards more sustainable products and direct textile recycling.
Being environmentally conscious is a responsibility for the present and for the future. Each year in Australia, unwanted textiles are sent to landfill, which is why we launched Denim Amnesty. This initiative allowed customers to give their old denim a new life, by bringing them into select General Pants stores where we would recycle or repurpose.
We invite you to be a part of a growing movement looking for circular ways to manage unwanted clothing that might otherwise be considered waste.”
General Pants Co. 2021
